Category: Consumer Behavior

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The royal shopping guide

By: Grunfeld, Nina

Price: $7.50

Publisher: NY, William Morrow: 1984

Edition: 1st US Edtion

Seller ID: 503004424

ISBN: 0688040802

Condition: Fine


Nearly new, no markings, slight rubbing of jacket corners and spine edge. A comprehensive, informally written guide to scores of merchants and manufacturers holding Royal Warrants, signifying they are endorsed by British royalty and can use that information in their marketing. Each entry includes a bit of history and trivia about the company. The introduction explains royal warrants in detail, and outlines the structure of the Royal Household and how it goes about buying supplies. The guide is somewhat dated in that it includes the shopping preferences of Princess Diana and says nothing about... View more info